"I was running a media technology agency for a while and trying to shove this down the throat of every client, but nobody wanted it," Sideman says.
Watching a You Now stream can be an overwhelming experience.
“At first, it got to be enough so I could cover my phone bill.
Now I make more every month on You Now than I do from my work at the store,” Abuhamdeh tells me. We become friends.” A couple of times he’s broadcast from his bedroom while sleeping. They want to see everything that you do.” You Now launched back in September of 2012, but for its first year and a half struggled to find traction.
These cost coins, which you earn from spending time interacting on You Now.
Users can also give premium goods, which cost money to acquire.
So he sent a letter to You Now, which put him on its partner program, allowing him to earn money when his fans left digital tips and gifts. Cashier broadcast has several hundred people following live at any time.
"It’s all about the addiction to real time feedback and the nodes in the brain that it triggers," Sideman tells me.
Users can give digital gifts, essentially sticks, like hearts, fistbumps, or beers.
In June of last year, on a whim and mostly out of boredom, Abuhamdeh mounted his phone next to the register and began to broadcast his day on You Now, a live streaming service. People would walk up and pay, he would ring them up, and then as they left, nail them with a zinger spoken to the camera.
But I was nervous, I felt like there were people watching. It was weird.” After a few weeks of broadcasting he began to find his rhythm.